Job Description

You lead large, more complex projects, armed with your experience and proven ability to think and do. You are able to problem solve, and create highly effective and fruitful working relationships with clients and colleagues, collaborating with other Capabilities and Crafts instinctively. You have a solid understanding of influence strategy and always ensure that you and the team are working towards strategic objectives. Ideally you would also have experience managing large multi-market campaigns, and overseeing your junior team supports.

Key Responsibilities

• Oversee the day-to-day running of influencer campaigns and supporting managers and executives, from identification, creative, implementation and reporting.
• Design and define industry leading Influencer strategy: recommend objectives, targets, action plan, calendar and budget.
• Aligning and collaborating with media, PR, social, brand activation, digital and all other stakeholders – internal and external to deliver best in class campaigns for our clients.
• Nurturing client appropriate talent opportunities and nurturing relationships to help deliver the influencer program for clients.
• Lead and deliver creative and sell content solutions to internal stakeholders and clients.
• Responsible for overseeing day to day activations and providing oversight and council for junior support team
• Provide senir council to clients, advising on industry developments as they occur and showing relevance for clients on the ground.
• Stay up-to-date with cultural/social trends and customers’ views and attitudes.
• Assists in the development of and participation in promoting our influencer offering across the business, including writing thought leadership and attending industry events.
• Leads on additional projects as required – such as new business pitches, market reviews and competitive trends.

Benefits:

• 25 days annual leave + 1 Volunteer Day
• Bupa Healthcare (now includes Bupa health assessment and menopause support)
• Enhanced Maternity, Adoption and Shared Parental leave
• We have a flexible working policy with core working hours (10am – 4pm) and have launched our 2 Hybrid Working model
• A 1.5:1 matching pension structure
• Up to £25.00 per month towards physical or online exercise class membership plus Dental cover, Unmind membership, LifeWorks tool and annual eye tests.
• Learning and development budgets plus Enhanced and ongoing wellbeing incentives and activities throughout the year
• Season ticket loan and cycle to work scheme
• Life Assurance x4 salary

Required Knowledge, Skills, and Abilities

• Passion for influencer marketing with a minimum of four years’ experience in the field.
• The ability to remain optimistic under pressure.
• Good analytical skills and the ability to think strategically and creatively.
• Self-motivated, action-oriented and ambitious with a positive "can-do" attitude.
• A keen interest in all things social/PR/digital and an avid follower of relevant news & trends.