Job Description

For this position, you take much higher and wider level of responsibility in the planning and buying delivery of AV campaigns across your Client(s), including the delivery of audits / PRFs and managing the AV strategy across your clients. You are trusted to produce accurate work and priorities tasks with minimum supervision.

Core Responsibilities:

• Delivering media buying commitments across multiple clients who work with different auditors and methodologies, regular internal reporting and problem solving. Must be experienced in working with media auditors
• Ownership of all day to day buying delivery through being both hands on and supervising line report(s) to ensure:
  • All buying metrics are hit – campaign objectives, deal parameters and client commitments
  • Processes and admin are adhered to including approvals (on time), book moves, TV value monitoring and reporting, spend checks, reconciliations, 3rd party tagging & tracking delivery and all financial admin is correct
• Developing annual, quarterly and campaign-based AV strategies across multiple clients, you will have to:
  • Justify the presence of linear TV on a schedule, understand the power of TV in helping clients to achieve their business objectives
  • Justify the presence of Video on Demand on a schedule, have a good understanding of this fast-moving area
  • Be able to consider and evaluate the relative merits of different campaign options including for example, Channel mix, TV flighting, Targeting, Time-length etc.
  • Be able to present post-campaign analyses of buying results and refer-back to objectives defined at the planning stage, subsequently incorporating learnings into the future planning
  • From time to time, you will be required to present elements of the AV strategy as part of new business pitches
• Team management: You are responsible for ensuring the high standards of work and attitude in the team by:
  • Overseeing work for accuracy and quality
  • Motivating the team to deliver against this high base
  • Proving guidance with prioritization so deadlines are always met
  • Coach your team in all aspects of the role including managing goal setting and feedback

Required Knowledge, Skills, and Abilities